Relational database model is considered as one of the break through innovation of our life time. It took a while before organizations started implementing this, as time passed by they saw the actual potential and went ahead and implemented across the enterprise.
The benefits were obvious they had more control over the employee records, sales margins etc. Enterprise wanted the same level of granular control over their content. RDBMS could not be stretched beyond structured data.
To solve the problem of handling unstructured data a new frame work was created, Enterprise Content Management, nick named ECM provided infrastructure to manage your enterprise content.
What is Content?
What qualifies for content depends on company’s line of business; for banking and insurance company loan application, credit application, claim application, customer photo and mortgage papers are content; for a record company content can be in the form of audio and video files; for a product Company’s latest product specification can be critical. For legal firms’ content can be witness statements, recordings, judgment copies. Content can be emails, records, images, anything that is important while making business decisions.
What is Content Management?
Placing all your content spread across the organization under one roof, making it easier to search and retrieve, control on who can read content and who should write, make available the right version and the right content for effective decision making. This is content management in a broad sense.
Why Content Management?
If you have a system in place to manage content, companies can be sure that their confidential and classified content is accessible by right people, latest policy document, guidelines, specifications are available to all the intended people.